It is the 4th of July! It is a time many consider to be the official launch into summer and enjoy well deserved vacations. It is the time we Americans set aside to celebrate our freedom and reflect on how lucky we are as a nation. It is a time we remember what it took to be free and what it takes to stay free. There will be parades, cook outs, concerts and fireworks that friends and families will enjoy and keep in their memories. Freedom is a wonderful thing yet in business are we really free?
Think about your business and the content related to that business. Are you controlling and managing it or does it manage you? Does information flow through your organization seamlessly or does it get trapped and wait or cause others to wait while it slowly makes its way through to the people who need it? Is it readily accessible and available to everyone who needs it when they need it or do they have to chase around looking for it? How about your email? Do you have a simple and easy way to find something someone sent you or do you spend time navigating the folders of your inbox, reading each item until you finally locate it, if you can locate it?
Freedom is a wonderful thing but it requires hard work to gain and effort to maintain. Freedom from bonds of content is no different. You have to set your vision and goals for how your organization will work and content will be managed. You have to build a strategy and plan how you will implement the change in your organization, the processes you use and select the tools you will use in meeting the content management challenge head on to gain your freedom from content.
On behalf of the team here at AIIM, I hope you have a wonderful and safe holiday weekend. Upon your return to work, take time to contact AIIM at www.aiim.org/training and learn how you can take those first steps toward freedom when dealing with content management.
What say you? Are you free from the bonds of content or does your content manage you? I want to hear from you and learn what you and your organization are doing.
Bob Larrivee – AIIM
Follow me on twitter – BobLarrivee and remember to visit www.aiim.org/training and www.informationzen.org, AIIM’s free social network created just for you.

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